In this article discusses the fundamental steps or techniques help towards making your business competitive in the market. These are the steps used by businesses to know their strengths and weaknesses. These help to identify problem, highlight areas of opportunity for improvement or stimulate discussion on how to make their business more efficient and effective to compete.

This article discusses the particulars of operating your business as a Sole Proprietorship and also throws light on its advantages and disadvantages.

This article focuses on how businesses should contend with competitors in the market and manage their resources by planning. This article also defines the fundamentals in making an effective plan for the business and what factors are to be kept in mind before preparing it.

This article elucidates the difference between a sole trader and a limited company by giving the meaning of each and then listing out the distinguishing characteristics in terms of ownership, liability, risk and profit etc.

This article throws light on the ever worrying issue of dealing with legitimate wholesalers and explains how various important checks can be used to detect and avoid fraudulent wholesalers and companies.

This article throws light on the issue of dealing successfully with wholesalers and the various types of wholesalers that exist in the industry.

The Number One Skill to have in business is Marketing. And the number one marketing tool to have is the Unique Marketing Position (UMP). Why is marketing the number one skill to have? Because if the marketing is good, the sale is easy, but if the marketing is poor the sale is tough. That’s because most people have an extreme dislike for salespeople.

Selling a successful running business is not as simple as it sounds. This article throws light on the process of selling a business from start to end and emphasis on certain key points which are normally overlooked.

This article throws light on the significance of branding a business and how carefully thought brand names can potentially result in a more successful and a profitable business.

This article deals with key decisions involved with starting a business and the advantages of having you own business. Furthermore it throws light on the various kinds of business structures and how a successful business plan should be laid out.

It’s easy, almost comforting, to say there simply isn’t enough time in the day to coach and do everything else—reports, admin tasks, hiring, and, of course, selling. From a sales manager’s perspective, coaching is a burden, especially given the pressures to produce.

Today we look at one of the nuances of the SPIN questioning model. It’s the “forking paths” dilemma: During a sales call, you uncover a buyer problem that has multiple implications, some of which lead, in turn, to further implications.

According to the 2001 U.S. Census Bureau survey, there are over 10 million non-retail sales representatives in the United States. As there is no listing for C-Level Executive (hereafter, CLE) in the Census, let's estimate the number of CLEs in the B2B selling world using the Global 2000 list of companies.

Of the 4,158 colleges and universities in the United States, only 35 offer sales curricula. Nevertheless, more than 50% of the 1.3 million college graduates in 2007 will become professional sellers on the first day of their employment. Yet, turnover rates, attrition and failure in-the-field for these young salespeople are astounding. The question is why?

You've likely watched the iconic scene from David Mamet’s Glengarry Glen Ross where Blake, a young hotshot from downtown with an $80,000 BMW and a holier-than-thou attitude, browbeats a room full of downtrodden salesman. He threatens them, insults their sales skills, and questions their manhood. His only advice?